
London is Europe's undisputed SaaS capital, a fiercely competitive arena where innovative products are launched daily. Yet, the chasm between a functional product and a high-growth, venture-backed business is where many promising companies falter. A great product without a sophisticated go-to-market and retention strategy is a recipe for high churn and missed opportunities.

SaaS Consulting in London - From Product-Market Fit to Category Leadership.
As a specialist SaaS consulting partner for London's dynamic tech ecosystem, Gravitonic provides the strategic framework to build a category-defining business. We help you architect a commercial roadmap that transforms your product into a scalable, investor-ready growth engine.
Your Strategic Growth Partner in London the World's Tech Capital
We understand the unique DNA of London's SaaS scene, from the ambitious start-ups of Silicon Roundabout to the established players in Canary Wharf. Your challenges are about acquiring customers profitably, navigating the funding landscape, and building a defensible moat in a crowded market. You need a partner who speaks the language of MRR, CAC, LTV, and NRR.
Our London-focused advisory is designed for:
B2B SaaS Founders: Seeking to move from initial traction to a repeatable growth model and build a compelling case to secure Seed or Series A funding from London's top VCs.
Scale-up Executives (VP Product/Growth): Needing to optimise pricing strategies, reduce customer churn, and establish the metrics and processes required for rapid, sustainable scaling.
Established SaaS Companies: Requiring a strategy to enter new international markets, launch new product lines, and maintain a competitive edge through strategic innovation.
Our SaaS Consulting Services
We provide an end-to-end strategic framework to ensure your SaaS business achieves its maximum commercial potential.
1. Go-to-Market (GTM) Strategy
We begin by defining your path to revenue. We help you identify your ideal customer profile (ICP), map out the buyer journey, and build a repeatable sales and marketing engine that drives predictable monthly recurring revenue (MRR).
2. Product-Market Fit & Pricing Optimisation
A solid foundation is everything. We conduct rigorous analysis to validate and refine your product-market fit. We then architect a data-driven pricing and packaging strategy that maximises customer value and lifetime value (LTV).
3. Investor Readiness & Fundraising Strategy
A compelling narrative is key to securing capital in London. We help you build an investor-ready financial model, a data-backed pitch deck, and a strategic fundraising plan designed to resonate with the city's most discerning venture capital firms.
4. Customer Retention & Churn Reduction
Growth is not just about acquisition; it's about retention. We help you design and implement effective customer onboarding, success, and expansion strategies to reduce churn and increase your Net Revenue Retention (NRR).
...Beyond his technical expertise, George demonstrated a strong entrepreneurial mindset, proactively identifying opportunities and proposing innovative solutions. He also possesses impressive strategic skills, contributing to our product roadmap and helping us define a clear AI product to market strategy...
Sergio Z.
Co-Founder & CTO @ NutriCoach
The Deliverable: Your Growth Blueprint
Our engagement delivers a comprehensive, investor-ready strategic blueprint. This document provides a clear, actionable guide for your journey from a promising start-up to a dominant scale-up.Your blueprint will include:
A Scalable Go-to-Market Plan: A detailed strategy for acquiring your target customers efficiently and predictably.
An Investor-Ready Financial Model & Pitch Deck: A robust financial forecast and compelling narrative designed for the scrutiny of Series A and B investors.
A Customer Retention & Expansion Strategy: An actionable plan to reduce churn, increase customer lifetime value, and drive revenue growth from your existing customer base.
A Phased Product Roadmap Aligned with Commercial Goals: A step-by-step guide for your product development, ensuring every feature drives clear business value.
Frequently Asked Questions (FAQ)
Q: Why choose a SaaS consultant with experience in the London ecosystem?
A: We understand the pace, the metrics, and the expectations of Europe's largest tech hub. We know the London VC landscape, the talent market, and the competitive pressures. We build strategies that stand out and get funded in this specific, high-stakes environment.
Q: Our team is full of great product managers and engineers. What value do you add?
A: Your team's ability to build an excellent product is your core asset. We act as your dedicated commercial partner, building the strategic engine around that product. We translate your features into a compelling business case, a scalable growth model, and a fundable story.
Q: How do you measure the ROI for SaaS consulting?
A: ROI is measured by achieving critical growth milestones. In the early stages, this means securing a significant funding round, achieving a target MRR growth rate, or a measurable reduction in customer churn. For later-stage companies, it can mean a successful new market entry or a significant increase in Net Revenue Retention.
Build London's Next SaaS Unicorn
Your product has the potential to define a category. Let's work together to build the strategic foundation that ensures it does.
Build London's Next SaaS Unicorn
Your product has the potential to define a category. Let's work together to build the strategic foundation that ensures it does.